My role
UX/UI Design
Interaction Design
Upgrading discovery and rewards
The redesigned Home and Offer Detail screens make discovering and redeeming cash back offers faster and more rewarding. The new Home features a dynamic hero section where merchants can advertise with engaging video content, creating a more lively experience for users and new revenue opportunities for the business. This premium placement also allows us to offer even more cash back to users. The updated Offer Detail screen puts all the key information, including rewards, locations, and sharing, into one easy to scan view.
Old
New
The Offer Detail screen includes three merchant tiers. T1 features video, T2 uses an image, and T3 has a colored background. This tiered design makes advertising on Dosh accessible for all businesses, so even small local shops can participate and reach users with no large budgets required.
T1
T2
T3
Growing with Private Groups
To help Dosh lower acquisition costs and attract new users, we created invite only private groups featuring exclusive, influencer curated offers. Users unlock these special groups by inviting a friend, driving both app growth and engagement with unique rewards.
Users invite a friend to join Dosh. When the invite is accepted, both the user and their friend receive an access code that unlocks exclusive private group offers and rewards.
